- The objective of the #SDGsPartners campaign was to act as a loudspeaker to achieve a multiplier effect on the knowledge of 2030 Agenda and the contribution of the Spanish private sector to it.
- Corporate management based on the SDGs creates new business opportunities, improves relations with stakeholders and promotes innovation.
On the occasion of the fourth anniversary of the approval of the 2030 Agenda with its 17 Sustainable Development Goals (SDGs), the Spanish Network launched the campaign #SDGsPartners to work on the dissemination of the 2030 Agenda in partnership with its more than 1,500 adhered entities. The objective was to act as a loudspeaker, achieving a multiplier effect so that the SDGs were known and work.
Since the Spanish Network began its work 15 years ago, there has been a notable advance in the contribution to sustainable development by its signatory entities. In addition to its commitment to promoting the Ten Principles of the Global Compact, since the approval of the United Nations 2030 Agenda, more and more entities are working on their corporate management in line with the SDGs, where they find new business opportunities, improve relations with their stakeholders and promote innovation.
Therefore, the organization wants to continue supporting the commitment of its member entities with this new partnership for the dissemination of the 2030 Agenda and its 17 Goals. «We are aware that, with the example of our entities, it is easier for these Goals to be known and for other organisations or companies to realise the benefits that basing their corporate management on the SDGs can bring them», emphasises Cristina Sánchez, manager director of the Spanish Network.
The #SDGsPartners initiative was articulated as a communication campaign coordinated by the Compact Network. It was launched coinciding with the fourth anniversary of the adoption of the 2030 Agenda on 25 September 2015, as the United Nations holds a major international event to review the achievements of these four years and launch new actions. To commemorate this milestone, more than 600 participants used communication materials with which they could disseminate their commitment to the Agenda among their stakeholders, to the media and through their social networks.
With this type of action, the Spanish Network also seeks to contribute to the country objective set by the High Commissioner for the 2030 Agenda under the Presidency of the Government, based on all citizens being aware of the SDGs in the year 2020.